Thank You Cards Upon Purchase

 

Acknowledging your customers and showing your appreciation with a thank you card is one of the simplest things you can do to keep them happy, and it can result in substantial rewards for your company. It is proven that customer retention is vastly easier and cheaper than acquiring new ones.  Not only will you be establishing a solid relationship with your customers, making them prone to use your product or service again, but they will also be more likely to recommend your company to their friends, naturally word of mouth is the best form of advertising.

Go One Step Further.

Along with your thank you card, it is also beneficial to include a gift card or coupon in your follow-up mail. Customers who just bought from you are more likely than the average customer to purchase again in a short period of time if properly enticed. When a customer has visited your store or used your service multiple times, they begin to form a certain association with your company and brand, though they may not realize it. That is why it is more difficult to gain new customers and so important to have continuous marketing efforts with previous ones.

Get Feedback.

Not only can your follow-up include a thank you card and a coupon, but you can also include a customer survey in order to get honest evaluations and make continuous improvements to your company. Consumer feedback allows you the opportunity to increase revenue by implementing ideas suggested by the customers, which will make them happy and keep them coming back for more.  Whether you want customer feedback on service, cleanliness or everything in between, Trigger Direct will compile the results and present your company with reports that will allow you to continue with your success.

It is a simple process if your company wants to send a thank you card, gift card, survey, or all three to your customers.  Send Trigger Direct your transaction list from your point of sale system, and we take care of the rest, and depending on what mail pieces you choose to send, there is a variety of ways to package them. We can send them in one mail piece, as a folded postcard, or even send a letter with inserts. Whatever you choose though, it is in your company’s best interest to include follow-up mail pieces in your marketing campaign.